capture the cover competition

Hawthorn Sunset via @houseofturtle #capturethecover @yellow_auSunset view from my balcony in Hawthorn on Thursday night

Whilst this winter has been ridiculously cold, we’ve also been blessed with some beautiful sunshine and amazing sunsets. This week I’ve seen some truly incredible shots from everyone on my Instagram feed. Imagine if these shots could see you share in more than $60,000 worth of prizes and star on the front cover of your local Yellow Pages!

Sound appealing? Well, here’s my challenge to you this weekend and for the next couple of months! Get out of bed (always a good start), put on your comfiest (and of course most stylish) clothes and wander down to your favourite cafe, shops, park and hidden haunts in your local area. Take your camera with you or be sure to have your smartphone handy. Snap lots of pics on your journey of what you know and love about the place you call ‘home’.

When you’re done, hop online and enter your best pics into the 2014 Yellow Pages Capture the Cover competition. Or, better yet, do it straight from your phone while you’re out and about via Instagram. Simply tag your pic with #capturethecover and mention @yellow_au in your post! Be sure to tag the name of your suburb also to give it the credit it deserves!

As the theme of this year’s competition is ‘Only Locals Know’, photos must be of your local area. And, no head shots or selfies!

So, go on… get out of bed, head out the door and get snapping!

Visit Capture the Cover for full details. Competition closes 1 September for Adelaide; 8 September for Perth; 22 September for Brisbane; 6 October for Sydney; and 20 October for Melbourne (2013).

Love Turtle xox

Image by House of Turtle

Disclosure: This is a sponsored post to promote the 2014 Yellow Pages Capture the Cover competition

Related Post: Yellow Pages open Capture the Cover Competition

yellow pages open capture the cover competition

2013 Yellow Pages Winner for @yellow_au #capturethecover via @houseofturtle2013 Yellow Pages Winner for @yellow_au #capturethecover via @houseofturtle

Yellow Pages is calling for budding photographers across Australia to shoot its next covers and gain valuable exposure in the process.

Following a successful first year in 2012, Yellow Pages’ Capture The Cover photographic competition is back, once again giving locals in Australia’s major capital cities the chance to have a say in the images that represent their community on the cover of their local phone book and showcase their work to thousands.

Judged by leading photographers Steve Parish, Steve Fraser, Mark Lobo, Mark Kimber and Penelope Beveridge, Capture The Cover asks residents in Sydney, Melbourne, Brisbane, Adelaide and Perth to upload original photographs showcasing a hidden gem in their community for the chance to win a share in more than $60,000 prizes.

A total of eight images will appear on each of the 36 covers across the cities, which will reflect the theme Only Locals Know.

Last year, amateur photographers, iPhoneographers and locals with point-and-shoot cameras were among more than 350 winners across Australia to have their photos featured on a Yellow Pages cover.

Perth judge, photographer Steve Fraser said this year’s competition will aim to celebrate little-known local spots on each cover under the theme Only Locals Know.
“It might be a favourite quiet place, the best spot to watch the sunset, a hidden piece of graffiti or even the tastiest coffee only locals know about,” Mr Fraser said.

“For me, a winning entry is always one that communicates a feeling – a great shot goes beyond technical composition. I’d tell entrants not to be afraid of taking lots of photos – the more you shoot, the more you can potentially capture.”

To enter, metro residents are encouraged to take a photo of the best kept secret in their community and enter at Capture the Cover for their snap to be considered for one of eight spots on each cover. By doing so, entrants go in the running to win $1000 cash or seven $100 cash prizes up for grabs on each cover.

Locals can also enter via Instagram by tagging their photo #CaptureTheCover and @Yellow_Au.

Locals can enter as many times as they like.

Visit Capture the Cover for full details. Competition closes 1 September for Adelaide; 8 September for Perth; 22 September for Brisbane; 6 October for Sydney; and 20 October for Melbourne (2013).

Turtle xox

Information and images courtesy of PR Edge for Sensis Pty Ltd

Disclosure: This is a sponsored post to promote the 2014 Yellow Pages Capture the Cover competition.

lady fox accessories 50% off mid-season sale

Lady Fox Accessories - Neon via @houseofturtle

Lately, I’m more than a little obsessed with Lady Fox Accessories, a unique and fun range of jewellery and accessories from Melbourne designer, Penelope Dudgeon. You’ve probably seen a few of her pieces here on my blog before or featured on my instagram feed, such as the neon pink and gold Carrie necklace, and the black and white gold Spike necklace.

House of Turtle in Lady Fox & vintage necklaces via @houseofturtleIf you haven’t ventured into Lady Fox, or are already a massive fan, her 50% off mid-season sale is your chance to stock up on your most coveted items.

I quickly snapped up 4 new necklaces including the absolutely incredible Renaissance necklace and the very sweet Vintage Floral necklace in bronze (featured below).

Lady Fox Accessories - Antique via @houseofturtle

So, whatever the occasion (or for everyday wear, like I do!) – grab some neon or antique-inspired bling now. But, hurry… these Lady Fox beauties will not last long! Make sure you enter promo code FOXY at checkout (ends 15 May 2013).

Turtle xox

Images courtesy of Lady Fox Accessories
TOP IMAGE Left to Right: Neon Flat necklace in neon yellow, Python cuff, 3D Triangle stud earrings in neon yellow and Oversize Pencil clutch in lime spot.
MIDDLE IMAGE Left to Right (Image by House of Turtle): Me wearing Lady Fox Spike necklace in black and white gold, and Carrie necklace in neon pink and gold. Please note, bottom right image features my own vintage necklaces.
BOTTOM IMAGE Left to Right: Jewel earrings in Garnet, Vintage Floral necklace, Renaissance necklace and Geometric earrings.

Lady Fox Accessories - 50% Off Mid Season Sale via @houseofturtle

LMFF 2013: runway 5 & 6

20130324-201459.jpg

On Friday I headed along to see Runways 5 & 6 at L’Oreal Melbourne Fashion Festival… As usual, the L’Oreal Powder Room looked super stylish and was swarmed by Melbourne fashionistas itching to get their nails and lips done, and tutorials on L’Oreal Paris’ new Nude BB creams.

Here are some of my highlights from the Runway, featuring sass & bide (pic 1 & 2), Lucette (pic 3), Rodeo Show (pic 4), Bul (pic 5 & 6) and the Runway 6 finale… A sea of Pure Scarlet… L’Oreal Preference Hair Colour, P67… The amazing and official hair colour of LMFF 2013.

And finally, the bottom pic is a TV presenter outside the shows explaining to his audience that milk crates were the only way to get to model height at LMFF. LOL!

20130324-201126.jpg

20130324-201147.jpg

20130324-201225.jpg

20130324-201246.jpg

20130324-201310.jpg

20130324-201331.jpg

20130324-201357.jpg

20130324-201428.jpg

Turtle xox

All images by House Of Turtle

instagram recap: out of the blue part 1

20120327-221228.jpg

20120327-221246.jpg

20120327-221301.jpg

20120327-221326.jpg

20120327-221345.jpg

20120327-221423.jpg

It’s no big secret that I love the colour blue… In all shades, shapes and sizes… in clothing, shoes, accessories, objects, nature… Pretty much in anything and everything. I even barrack for Carlton ‘The Blues’ in the AFL.

Why do I love blue so much? Who knows! I like to think that it’s because the many shades of blue remind me of the sky and the sea… vast, volatile, opportunistic and calming.

Here’s a recap of some of my blue moments from Instagram. Which is your favourite?

Turtle xox

Images by House of Turtle

The super H-O-T shoes belong to the fabulous Sally from work! A fellow lover of blue.

Fashion Connect – LMFF Cultural Program 2012

Wow… it’s hard to believe that LMFF 2012 is almost here! Seems like only yesterday that we headed down to the docks to check out last year’s shows.

Fashion Connect, the LMFF Cultural Program will kick off the festivities this Wednesday 7th March, at The Carlton in Melbourne’s CBD.

Fashion Connect is dedicated to the unique, eye-catching and avant-garde of Melbourne fashion. Join host, Stephanie Ryan-Smith at an intimate cocktail soiree that combines fashion and art. Guests are invited to dress ‘extravagant’ to help a good cause, with proceeds going to The AIDS Trust of Australia.

Get your tickets now and don’t miss this fabulous event… and the chance to win over $5000 worth of prizes on the night including a MAC makeup gift box worth $1000 and a Polaroid Instant Camera.

WHERE The Carlton, 193 Bourke St, Melbourne
WHEN Wednesday, 7th March, 2012
TIME 7PM till late
PURCHASE TICKETS NOW

Turtle xox

Images courtesy of Fashion Connect

instagram recap: november/ december 2011

Maidenlove shoes at SO:ME Space launchMaidenlove shoes at SO:ME Space launch at South Melbourne Market

WIndow display at The Works, HawthornWindow display at The Works, Hawthorn

Every little princess' Christmas dreamEvery little princess’ Christmas dream at Petit Et Grand, Hawthorn

Circular Quay, SydneyCircular Quay, Sydney

Christmas Day at Donovans, St KildaChristmas lunch at Donovans, St Kilda

Gift from Xocolat, Mailing Rd, CanterburyChocolate goodness from Xocolat, Mailing Road, Canterbury

Sara Phillips gum notesSara Phillips gum notes at Hokey Curator, Hawthorn

Turtle xox

Images by House of Turtle

Instagram Recap: September/ October 2011

As some of you would know, I’m a little bit in love with Instagram.

For those of you not familiar with Instagram, it’s a fun way to share photos from your iPhone with a wider social network. It also has great photo filters, like buttons and commenting to make it interactive. Here are a few of my fave pics from the couple of months.

Lou Pardi‘s super H-O-T shoes from Habbot Studios

My little Fashion Ave

Cry for help from Down Yonder

Me dressed up as Zorro

Bonne Maman, cream and scones from Porgie & Mr Jones

Warning… Instagram is addictive!

Turtle xox

Images by House of Turtle

 

SS12 Goes to New Lengths

Dresses, skirts, tops and jackets explore new lengths for the Spring/ Summer collections. Here are a few favourites I’ve spotted so far…

Friend of Mine Mr Chow Kimono and Teen Spirit Dress

Friend of Mine Tarzan Silk Skirt Water Leopard

sass & bide Exit to Freedom dress

Lover® the Label dress

Therese Rawsthorne Biker Trench

Tallulah Castle in the Sky top from Suede Online

Have you spotted a favourite?

Turtle xox

Images sourced from the web

#GASPFAIL Gasp Chapel St Customer Service

EDITED 6.30PM: HAVE NOW REMOVED KEARA’S CONTACT DETAILS AT REQUEST OF COMMENTS

GASP REPORTING ON 7PM PROJECT TONIGHT

 

If this is legitimate which social media and PR channels are saying it is… it is the worse PR Retail disaster I’ve seen!

This has gone viral over email, Twitter, Facebook… and word of mouth.

Refer also to @loupardi post

Am very keen to see Gasp’s response. And I would suggest they respond quickly.

——————————————————

Dear friends, family and colleagues,

PLEASE READ THE BELOW THREAD

For your enjoyment I have decided to forward an email from a lovely employee at GASP Clothing, one who funnily enough chose to remain nameless.  In quoting the company I have been advised to do them a favour and “not waste their retail staff’s time, as there are plenty of other shops that would appease to my taste”.  To quote the gutless employee, I am what they consider to be a “broad customer”, if you too fit into this category then I suggest you also “side step” their store, as they have so bluntly asked.

Replying to the below email would be pointless, therefore I ask instead that you forward this email onto friends, family and colleagues, and by all means feel free to post on facebook or twitter, after all we would be doing GASP a favour by forwarding the below response on.

As my boss Alex has kindly reminded me, the internet is a very powerful tool and one in which a customer like myself would be silly not to utilise.

As shocking as it is, this email is real!! Happy Reading.

Thanks

Keara

From: GASP Online Enquiries [mailto:enquiries@gaspjeans.com.au]
Sent: Wednesday, 28 September 2011 11:58 AM
To: Keara O’Neil
Subject: customer complaint-Chapel St store
Importance: High

Dear Keara O’Neil,

Having now had the privilege of having both version of events, I am now in a position to respond to your complaint.

From the very outset, one thing that you should be mindful of is; Our product offerings are very, very carefully selected, so to ensure that we do not appeal to a broad customer base. This is something which is always at the forefront of our minds when undertaking buying duties. The reason for this is to ensure that we only carry products which appeal to a very fashion forward consumer. This by default means that the customer whom is acclimatised to buying from “clothing for the masses” type retailers, is almost frightened by our range, sometimes we have found that this type of customer, almost finds our dresses funny, and on occasion noted comments such as ‘it looks like a dead flamingo’. When we receive comments like this, we like to give ourselves and our buyers, a big pat on the back, because we know we are doing our job right, and modus operandi is being upheld.

Our range is worn by A list celebrities to the likes of Kim Kardashian, Selena Gomez and Katy Perry to name only a few. Now, as one might appreciate, the style counsel for these types of celebrities are not ones to pick “run of the mill” type clothing, and they do so on the basis to ensure that the styles are cutting edge, and only worn by a select few. Similarly these items are priced such that they remain inaccessible to the undesirable.
Insofar as our employee goes; Similar to our product offerings, our employees are selected with a similar approach. Chris whom served you is a qualified stylist whom has a sixth sense for fashion, and Chris’s only problem is that he is too good at what he does, and as I am sure you are aware, people whom are talented, generally do not tolerate having their time wasted, which is the reason you were provoked to leave the store.

Whilst I concede that you work for chain retailer, unfortunately that does not make us like for like. It is probably fair to assume, a lot of what I have said in this email, either doesn’t make sense to you, or you totally disagree with it all, which is what I would expect (unless of course I have you totally wrong –which I doubt). Let me guess, you would never, ever hire Chris in the course of your duty, would you? This is the very reason, why your comment “from one retailer to another” is so disproportionate, it’s almost as though we are in a totally different industries. Chris is a retail superstar, who possess unparalleled  ability, and I am sorry you feel upset by him, but he knew you were not going to buy anything before you even left your house.

So if you would like to do us any favours, please do not waste our retail staff’s time, because as you have already seen, they will not tolerate it. I am sure there are plenty of shops that appease your taste, so I respectfully ask that you side step our store during future window shopping expeditions.

Thank you for your enquiry.

_________________________________________________________________________________________

GASP Online Customer Care

P: (03) 9421 6812 | F: (03) 9421 1720 | W:  www.gaspjeans.com.au

From: Keara O’Neil
Sent: Monday, 26 September 2011 3:14 PM
To: matt@gaspjeans.com.au
Subject: customer complaint-Chapel St store

Hi Chad,

I had the privilege of shopping at your brand new Chapel St store on Saturday 24th September with my three bridesmaids in tow.  On the hunt for bridesmaids dresses and a hens dress for myself we walked into the store and were automatically pounced on by a male staff member, I understand that this is protocol for many retail outlets and ours is no different. The staff member was initially funny and extremely helpful with sizes etc.  I chose a bright pink dress to try on but was unable to do the zip up so asked for the size up, when I eventually got the correct size and came out of the change room I was unable to discuss the likes or dislikes of the dress with my bridesmaids as the sales assistant kept saying “you should just get it”, when I told him I would think about it, he pulled me aside and whispered “Is it the price your worried about”. By now I was extremely frustrated, and again told him I’d think about it, I walked back into the change room and closed the door behind me, only to have it pushed open with the sales assistant half standing in my change room, again whispering “I think you should just get it”, when I gave him attitude and said rudely, “I already told you I would think about it”, he then replied, “With your figure I really think you should buy it”.  I’m not sure exactly what he meant by that, but considering the attitude used to deliver such a statement I can only imagine that it was an immature dig in relation to my healthy size 12 frame.  I got changed in a hurry and walked right out of the change rooms and out of the store, I could hear the sales assistant yelling out to me, but I just ignored him and continued to leave, assuming my bridesmaids would follow.  After waiting down the road for my bridesmaids to come out of the store I was told by one of them that the sales assistant yelled out “Have fun finding something at Supre”, when one of them approached him in regards to his comments, he replied “I knew you girls were a joke the minute you walked in”.  When my bridesmaids walked out of the store another two customers walked out with them, they too could not believe the immaturity of the sales assistant.

I have worked in retail for 12 years and have come across an array of customer complaints over the years, none of which come even close to what I encountered on Saturday at your store, I wish I was exaggerating but unfortunately for your company this person actually exists and is working in one of your stores.  I am pretty laid back and was quite happy just leaving your store, it was my bridesmaids who felt the need to say something to him………I dread to think how many customers he has not only offended but how many customers have left your store due to the pressure placed on getting the sale, and then to be harassed when that sale hasn’t taken place.

Ring me, don’t ring, not fussed………I’m just one retailer notifying another of an extremely inappropriate sales assistant.

Keara O’Neill

Lydra ‘I love my Grandma’ competition

Lydra_Spring
“Lydra was born out of a need for greater individuality in a world of increased mass production and conscious disregard for the environment.”

Lydra create beautiful handmade products, clutches and handbags from pre-loved fabrics, produced and sourced locally in Melbourne. With a strong emphasis on the preservation of our environment and supporting our local community, Lydra’s one-of-a-kind products are not only a stylish addition to any outfit – they give you a sense of history and pride! For stockists visit lydra.com.au

I love my grandma campaign

To help create awareness and promote skilled craftsmanship in the elderly, Lydra are running a campaign aptly titled, “I love my Grandma”. It’s simple to enter… post a pic of your Gran on the Lydra Facebook page and comment on what you love about her.

Be creative and enter now!

Turtle xox

 

Images from Lydra Facebook page and courtesy of Lydra

mylookbook Spring Magazine online now!

mylookbook_spring2011
Looking for some inspiration for spring? Then check out mylookbook.com Spring magazine for some fab beauty, style and travel ideas. This online flip book mag also features some great blogger talent, including Mandy Shadforth from Oracle Fox.

mylookbook_mandy1

Check it out now and sign up for updates at the mylookbook.com blog

Turtle xox

LIFEwithBIRD… Unbreak my heart


LIFEwithBIRD Hearts were thieves - front

This tailored metallic LIFEwithBIRD jacket has stolen my heart!

My heart flutters to dream of teaming it with a loose white tee, slighty distressed mid-blue jeans, a suede clutch and a H-O-T pair of ankle boots.

True love! Or is it lust?

Grab the LIFEwithBIRD Hearts Were Thieves jacket for yourself in-store or online. RRP $AUD 365

Turtle xox

Image from LIFEwithBIRD Facebook page