LMFF with APP-Titude

LMFF is almost here. And we can’t wait!

For those without tickets to all the events, and for those who do, LMFF have ensured fashion fans can interact with the excitement of LMFF in lots of fun and unique ways.

Festival Director, Karen Webster is excited about LMFF‘s new “high tech and high touch” approach. “LMFF is about bringing fashion to the people and the fashion consumer is our VIP. We look forward to sharing great content with them, be it here in Australia or around the world.”

iPhone users can access their very own LMFF app which features all the festival information you need, including a full program, designers, venues and more. Plus you can check out your fave outfits in a gallery and on LMFF TV. For those visiting Melbourne for the festival, LMFF have also included a ‘little black book‘ section of their fave bars, boutiques and restaurants.

And, if you want a little bit more, you can interact with the crew and friends via Facebook and Twitter.

For those of us using Blackberries and regular phones, you can still check out all the LMFF gossip and updates at the LMFF website and blog, and subscribe to LMFF Swingtag, the festival’s e-newsletter.

I’ll be keeping you up-to-date over the next week with all my highlights and must see events! See you there.

Turtle xox

House of Turtle

Images courtesy of AMPR


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